Rivett Media was engaged to provide a fully liveried Pedicab service which was totally designed and built to the client’s specification to enhance the O2 brand image. All journeys were sponsored by O2 and free to the passenger.
We ran the pedicabs from Marble Arch to The VIP entrance in Hyde park and was available to O2 customers and pre booked VIP’s who were direct to Pedicab ranks by O2 Angels
We have also recently completed a nationwide promotion of the new broadband package on offer from o2
The campaign ran in 20 locations and used a combination of pedicabs to give free lifts to the O2 outlets who were then met by our promo girls who took details directly down onto a ipad and then were taken into the store to sign up .
Very successful campaign.